Point of Sale (POS) management
Shopping trends are changing and retailers must deliver a better in-store experience for their shoppers by creating winning partnerships across brands and their in-store managers.
From day one we apply our commercial knowledge to implement programs that achieve results and achieve an impact on sales. We help you market your products in an easy, profitable and scalable way.
Our goal is to increase the sales of your products in the main Points of Sale, providing everything you need to find, attract and retain your customers.
Execution at the Point of Sale (POS):
- Out of Stock control
- Prices, facings and promotions analysis
- Running planograms
- Improved product positioning on the shelf, increased presence and visibility
- Negotiation of additional spaces and second locations
- Assortment referencing and order taking
- Data collection in real time and capture through pictures
- Placement of Point of Sale Displays
- Monitoring of competitor actions
- Category share of self
- Store potential analysis and much more…
Given coverage:
- We offer coverage in National territory and Islands (Spain, Canary and Balearic Islands)
- We also offer coverage in Portugal with managers available for massive raids, POS implementations and special actions.
- From our headquarters in Madrid we monitor the daily activity of each POS manager, ensuring that our clients' objectives are achieved and resolving any incident at the Point of Sale on time.
Monthly visits to Points of Sale (POS)
+ 0
Points of Sale within our current coverage
+ 0
We guarantee a brilliant execution of brand activities in the store.
Store knowledge
Through the information provided by the store managers and our knowledge of the category, we make win-win proposals always aimed at satisfying the needs of the category buyers.
Expert team
We have the best team of trained professionals with the best sales, negotiation and activation strategies to influence the decisions of store managers and favor our mutual interests.
Our team always has the same structure to guarantee the quality of their work and communication:
- Account Manager, is the business partner
- HR Manager, responsible for recruitment and personnel management
- Back Office, responsible for incident support, updating and maintenance of tools
- Business Intelligence, responsible for data analysis and generation of periodic reports
- Team Manager, direct interlocutor and responsible for daily operations.
- POS Managers Team, responsible for the tasks and negotiations at the Point of Sale
Planograms service
Guarantee success when implementing your products
The planogram is a versatile tool that guarantees success when it comes to implementing your products efficiently and attractively. The reality is that 70% of sales are made on the shelf, so working and perfecting the presence of the product at the point of sale (POS) is that makes the difference
A good space management increases sales volume and product turnover, maximizes your profits and minimizes storage costs. Our planograms allow coherent and dynamic space distributions, adapted to the different sales typologies and strategies of each POS.
We use the most advanced technology to make planograms, analyze their results and deliver accurate data-driven shelf plans on time
We implement complete and attractive catalogs adapted to all POS, with quick and easy assembly.
Our system adjusts the brand’s implantation criteria, together with the retailer’s criteria. We adjust the stock to the rotation of each product to avoid stock outs. We improve the visibility of the segments and subsegments of the category, to facilitate the localization of the products by the buyers.
Through our technology we can react immediately, making reviews and adapting the shelf to consumer demand, concentrating on what really matters: selling.
This solution adapted to your needs, will allow you:
Design and organize
space
Manage stock and optimize assortments
Analyze the results and
audit stores
Sell Out data management
A strategy based on Sell-Out data will be of great help to focus the commercial actions that allow you to increase your sales.
Defining the correct approach is essential for your business and this data is essential for effective management at the point of sale (POS). This Back-Office activity provides very relevant information for managers to share with store managers, in order to make proposals that increase sales.
- It’s vital to make a good inventory adjustment
- Generate purchase orders according to the behavior of shoppers (demand)
- Prevent stock problems and generate differentiating strategies
Having all this information will improve your business relationships and will provide your products with greater competitiveness, better positioning, and agility to respond to changes in consumer trends and detect new growth opportunities.
